Glossary

Sales glossary

Simple definitions for overcomplicated terms.

Simple definitions for overcomplicated terms.

A

Account Manager

Account-Based Marketing

AI BDR

AI SDR

Annual Recurring Revenue

B

Buyer Persona

C

Churn Rate

Community led growth

Consultative Selling

Conversion Rate Optimization

Customer Acquisition Cost

Customer Lifetime Value

D

D2C

Dark Social

Data Enrichment

Data Hygiene

Deal Room

Deal-Flow

Decision Buying Stage

Demand Capture

Demand Generation

Digital Sales Room

Direct-to-Consumer

E

Early Adopter

Email Deliverability

Employee Advocacy

F

Field Sales Rep

Forward Revenue

Freemium Models

G

Gated Content

GTM Engineer

Guided Selling

I

Inbound Lead Generation

Inbound Sales

Inside Sales

Intent Signal

M

Marketing Attribution

Marketing Funnel

Marketing Qualified Lead

Master Service Agreement

MEDDICC

Micro campaigns

MOFU

L

Lead Generation

Lead Management

Lead Qualification

Lead Routing

Lead Scoring

Lead Velocity Rate

Letter of Intent

Logo Retention

Loyalty Programs

N

Needs Analysis

Net Promoter Score

Net Revenue Retention

O

Objection Handling in Sales

Outbound Sales

Outside Sales

P

Payback Period

Q

R

Reverse ETL

Revops

S

Sales Enablement

Sales Forecasting

Sales Intelligence

Sales Manager

Sales Onboarding

Sales Pipeline

Sales Pipeline Velocity

Sales Qualified Lead

Sales Quota

Sales Territory Planning

Sales Training

Serviceable Obtainable Market

Social Proof

Social Selling

Speed to lead

SPIN Selling

Subscription Models

T

Thought Leadership

U

Unique Selling Point

Unit Economics

Upselling

V

Value based Selling

W

Warm Lead

Z

Zero Based Budgeting