Topo vs Salesloft

Salesloft forecasts the pipeline. Topo fills it.

Salesloft orchestrates cadences and forecasts, on contacts you buy elsewhere. Topo produces the targets and the timing: it watches your accounts and finds who to reach and why now. Your reps do the talking.

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See Topo’s signals on your ICP

200+ teams gave their reps an AI agent for prospecting.

Corporate

Services

Software & startups

200+ teams gave their reps an AI agent for prospecting.

Corporate

Services

Software & startups

200+ teams gave their reps an AI agent for prospecting.

Corporate

Services

Software & startups

Call the number, or build the pipeline behind it.

Salesloft, now merged with Clari, is strong once deals are in play: cadences, deal reviews and forecasting. When the gap is pipeline, Topo gives every rep the targets and the timing.

Choose Salesloft if…

  • Forecast accuracy is your board problem.
  • Your data contract already fills your cadences.
  • You want SMS in your cadences.

Choose Topo if…

  • Your forecast is short on pipeline, not accuracy.
  • Reps need to know who to call and why now.
  • Data, signals and sequences in one seat.

What Topo does differently.

01

A real reason to reach out, on every account.

Topo watches your book of business for new roles, job changes, hiring, fundraising and new tools. Each signal comes with its date and context, so reps know who, when and why it matters.

Compared with SalesloftSalesloft has no contact database: lists come from ZoomInfo, Apollo, Cognism or Clay, and intent from partners like G2.

Hiring

Active

Sales leaders hired in the last 90 days, France

LinkedIn

Active

Engages with a competitor’s posts

Website

Active

Visited the pricing page this week

02

An agent that finds people, not just researches them.

The agent can do anything a user can do, across your whole book, with your CRM context. It finds the best contacts per account, drafts from the signal it found and lines up each rep's calls.

Compared with SalesloftSalesloft's Buyer Identification Agent suggests people outside Salesloft only with a ZoomInfo connection and ZoomInfo credits.
Sales team collaboration interface card.

Starting your search

Setting things up…

Professional team member avatar.

Lewis Keddie

Head of Sales and Customer Service at Coinbase

Visited the pricing page
3 times this week

Looking for a Salesforce integration

Ask anything…

03

Live in week one. No services contract.

Forward-deployed experts set up your accounts, signals and deliverability with your reps. You're live within your first week, with first qualified meetings within two weeks. No GTM engineer or agency to hire.

Compared with SalesloftConsulting services are sold separately, typically $5,000 to $25,000+ according to Vendr.

Team of outbound experts

Our team has built and run sales teams at companies like Aircall, and works across hundreds of client campaigns every day.

  • Lorenzo

    Ex Pigment

  • Robin

    Ex Aircall

  • Valentin

    Ex Hubspot

  • Pierre

    Ex Swile

A complete platform to run your outbound with AI

Run outbound like the top teams, without the tooling that distracts your reps.

Intent signals

Tracks competitors, hiring, CRM data, funding, and more

AI lead search

Turns a plain-text prompt into a ready search

Smart filters

Filters on firmographics and AI research agents

List building & monitoring

Builds and auto-refills prospect lists inside the platform

Enrichment

Pulls verified emails and phones from 15 providers

Multichannel sequences

Automates sequences across email, social and call tasks

Email infrastructure

Manages sending domains, inboxes and deliverability

AI messaging drafts

Drafts each message from the prospect's signal context

Copilot mode / lead approval

Reps can review and approve every lead and message

Daily sales tasks

Surfaces the day's send, call and follow-up tasks

AI reply suggestions

Suggests replies based on the prospect's last message

Calling sequences

Queues call tasks with signal context for reps to dial

Abstract visual representation of platform intelligence

A complete platform to run your outbound with AI

Run outbound like the top teams, without the tooling that distracts your reps.

Intent signals

Tracks competitors, hiring, CRM data, funding, and more

AI lead search

Turns a plain-text prompt into a ready search

Smart filters

Filters on firmographics and AI research agents

List building & monitoring

Builds and auto-refills prospect lists inside the platform

Enrichment

Pulls verified emails and phones from 15 providers

Multichannel sequences

Automates sequences across email, social and call tasks

Email infrastructure

Manages sending domains, inboxes and deliverability

AI messaging drafts

Drafts each message from the prospect's signal context

Copilot mode / lead approval

Reps can review and approve every lead and message

Daily sales tasks

Surfaces the day's send, call and follow-up tasks

AI reply suggestions

Suggests replies based on the prospect's last message

Calling sequences

Queues call tasks with signal context for reps to dial

Abstract visual representation of platform intelligence

A complete platform to run your outbound with AI

Run outbound like the top teams, without the tooling that distracts your reps.

Intent signals

Tracks competitors, hiring, CRM data, funding, and more

AI lead search

Turns a plain-text prompt into a ready search

Smart filters

Filters on firmographics and AI research agents

List building & monitoring

Builds and auto-refills prospect lists inside the platform

Enrichment

Pulls verified emails and phones from 15 providers

Multichannel sequences

Automates sequences across email, social and call tasks

Email infrastructure

Manages sending domains, inboxes and deliverability

AI messaging drafts

Drafts each message from the prospect's signal context

Copilot mode / lead approval

Reps can review and approve every lead and message

Daily sales tasks

Surfaces the day's send, call and follow-up tasks

AI reply suggestions

Suggests replies based on the prospect's last message

Calling sequences

Queues call tasks with signal context for reps to dial

Abstract visual representation of platform intelligence

One seat, or a license plus a data contract.

Vendr's median Salesloft contract is $30,740 a year, before any data provider. A Topo seat starts at $89 a month with data and signals in it.

One seat at TopoEvery feature included
SalesloftThe equivalent at SalesloftStandard license
Per seat, per month
$89
Everything included
CustomLicense only, per seat
Data to fill sequences
Included50+ sources, 15+ signals
Plus a data contract to fill cadences
ZoomInfoApolloCognismClay
Seat
Included
Included
Enrichment
Included
Separate tool
Signals
Included
Separate tool

Topo vs Salesloft, criterion by criterion.

Sources: topo.io/pricing, salesloft.com, salesloft.com/linkedin, help.salesloft.com, marketplace.salesloft.com, marketplace.salesloft.com/partners/yess and Vendr, accessed Oct 2026.

Salesloft
Before the sequence
B2B contact database
Verified emails and phonesPartners
Real-time buying signalsPartners
AI agent
Agent builds and refills lists
Finds contacts outside your CRMPartners
AI account research
MCP
Sequences & calls
Email and calls
LinkedIn steps sent from the sequenceManual (or third-party add-on)
SMS
Deals & forecast
Deal and forecast management
Pricing
Public pricing
Starting price / month$89Custom
Service
Expert onboarding includedPaid

How BlueOptima runs outbound with Topo.

In their own words.

BlueOptima
3xlower cost for the same pipeline

“We chose Topo because we wanted to remove the friction of lots of different tools and have intent-based signals to help us with our outbound.”

Jason Mackay

Jason MackayChief Revenue Officer, BlueOptima

See all customer stories

Frequently Asked Questions

Everything you need to know about how Topo can transform your prospecting process.

Find out more

They answer different questions. Salesloft and Clari tell you whether the deals in your pipeline will close. Topo fills that pipeline: it watches your accounts and tells each rep who to reach and why now. Topo runs the sequences too, so start with one team and move the rest of your cadences when your Salesloft contract renews.

Frequently Asked Questions

Everything you need to know about how Topo can transform your prospecting process.

Find out more

They answer different questions. Salesloft and Clari tell you whether the deals in your pipeline will close. Topo fills that pipeline: it watches your accounts and tells each rep who to reach and why now. Topo runs the sequences too, so start with one team and move the rest of your cadences when your Salesloft contract renews.

Frequently Asked Questions

Everything you need to know about how Topo can transform your prospecting process.

Find out more

They answer different questions. Salesloft and Clari tell you whether the deals in your pipeline will close. Topo fills that pipeline: it watches your accounts and tells each rep who to reach and why now. Topo runs the sequences too, so start with one team and move the rest of your cadences when your Salesloft contract renews.