Best AI SDRs for Hubspot

Introduction

For sales teams, the CRM is often the central system of their go-to-market motion. The depth of integration between your AI SDR tool and HubSpot can make the difference between onboarding an externalized service and onboarding someone in your team. The more integrated it is the best it is to compound value on what it does.

Tier 1: Basic Hubspot integration

Integration Level: Basic connectivity and data sync

These solutions provide the minimum integration most teams expect:

• Activity logging in HubSpot

• Contact and company synchronization

• Basic lead exclusions from CRM

This is the bear minimum you have to look for when it comes to your buying criterias. Without this means no integrations with Hubspot and this is something you want to avoid for obvious reasons such as :

• Avoiding contacting your existing customers with outbound campaigns

• Keeping knowledge of who you contacted and when

11x

11x.ai positions itself as an ambitious, enterprise-scale AI SDR platform, offering multichannel outreach including email, LinkedIn, and even voice.

Artisan

Artisan’s AI SDR “Ava” is designed to deliver more human-like outreach, with features such as personalization waterfalls, intent data, and a native database.

Salesforge

Salesforge focuses heavily on email deliverability and inbox infrastructure, with optional AI agent add-ons.

Tier 2: Strong Integrations

Integration Level: Some capabilities made for the specific CRM such as synchronizing a list from your Hubspot to the AI SDR tool to reactivate leads that you previously contacted or activating inbound marketing leads.

AiSDR.com

AiSDR is an AI SDR tool that bridges outbound automation with CRM data more effectively than many first-tier options. It goes beyond simple logging by syncing HubSpot lists directly into campaigns, enriching existing records, and enabling limited personalization with HubSpot custom properties. It’s a stronger fit for teams that want to reactivate leads or blend inbound and outbound motions without building everything manually.

Features

• Deep two-way data transfer between AiSDR and HubSpot

• Direct HubSpot list sync to campaigns

• Advanced personalization using HubSpot custom properties (up to 3 according to their documentation)

• Data enrichment for existing HubSpot lists

• Comprehensive activity logging

Tier 3: Deep native Integrations

Integration Level: Built specifically for the HubSpot ecosystem and capabilities. For instance you will find some package ready for Hubspot such as workflows, ready-to-use reports, smart fields etc.

Topo has one of the deepest integration on Hubspot in the market. Rather than connecting to HubSpot, it’s architected inside the HubSpot ecosystem, giving sales teams complete alignment:

Features (basic)

• Activity logging in HubSpot

• Contact and company synchronization

• Basic lead exclusions from CRM

Hubspot native features

• Pre-built HubSpot reports and dashboards (eg: Leads contacted by Topo.io with outcomes, Hot leads report)

• Ability to trigger task creation for your reps when a leads replies or becomes a lot lead to keep your existing prospecting or MQLs workflows

• Workflow templates and the ability to trigger workflows on Topo’s contacted leads with granularity using the data points provided.

• Link/open tracking pushed directly to HubSpot contact records

• Granular exclusion controls for your campaign

  • All leads exclusions

  • Leads with opportunities only

  • Leads with open opportunities only

• Reactivate Hubspot leads in Campaigns

✅ Key Takeaway: If HubSpot is central to your sales process, don’t just look at features, evaluate the integration tier. The deeper the integration, the more automation, visibility, and control your team gains.