Ideal Customer Profile
CTOs, Software engineers
Industry
Information Technology and Services
CRM
Hubspot
Size
11-50
The Challenge
Koyeb, a fast-growing European startup building AI-native infrastructure tools, operates in a high-speed, competitive market where every hour counts.
Megan, Head of Sales, was juggling inbound, outbound, and partnerships, but manual research and lead enrichment drained her time. Traditional research filters couldn’t handle Koyeb’s complex ICP, which required targeting accounts by specific technologies, use cases, and GTM signals.
“Finding the right accounts was eating up hours every week. Basic filters just didn’t capture the complexity of our ICP,” Megan explained.
The team needed a solution to streamline outbound and focus only on high-leverage growth activities.
The Solution
1. AI-Powered Lead Generation
Topo’s AI agents let Megan describe Koyeb’s ICP in plain language. The agent automatically delivered fully enriched, highly specific leads, ready for outreach.
“I don’t spend hours researching or enriching leads anymore. I just tell the AI what we need, and it finds them.”
2. Intent-Driven Campaigns
Using behavioral and company signals, Topo executed campaigns targeting accounts with the highest fit and readiness:
Technology adoption signals
GTM and hiring patterns
Global expansion cues
The team could now iterate on messaging and targeting each month, without manual work.
3. Fast, Accurate Results
Lists were precise, actionable, and aligned with Koyeb’s ICP, saving hours of research while keeping outbound highly targeted.
“We went from hunting for accounts to having a recurring stream of qualified meetings in our dashboard.”
The Results
Topo turned outbound into a predictable, scalable growth engine for Koyeb:
Recurring qualified meetings every month
Megan focused on strategy instead of execution
Campaigns could be iterated quickly to match product evolution
Outbound became a profitable, repeatable channel, fully aligned with startup speed
“Topo gave us the clarity and velocity we needed. Outbound finally feels like a growth lever, not a guessing game.”
