Comparisons

Topo VS 11x

5 minutes

July 16, 2025

11x VS Topo
Pierre Dondin
Pierre Dondin
Pierre Dondin
Pierre Dondin

Growth lead at Topo

Introduction to Topo vs 11x.ai

AI-powered SDR platforms are transforming B2B sales in 2025.

Among the top contenders are Topo.io, known for its ease of use, human-guided precision, and unmatched reliability, and 11x.ai, an ambitious "AI workforce" platform positioning itself as a general-purpose solution across go-to-market roles. But which one is truly ready to deliver results for your business today?

In this article, we compare Topo vs 11x across pricing, performance, customer satisfaction, and long-term vision—leveraging verified user reviews, recent product developments, analyst commentary, and real case studies.

11x.ai Overview (updated June 2025)

11x.ai promotes Alice and Julian, autonomous AI SDRs focused on email, LinkedIn, and voice outreach. It markets an enterprise-oriented AI workforce built to replace broad GTM functions—not just sales development. With over $75M raised and enterprise partnerships like IBM Watson Orchestrate, 11x pushes a bold narrative.

Strengths

Weaknesses

Full-stack AI: Email, LinkedIn, and voice outreach in one

Not sales-specific: Requires tuning to adapt to SDR workflows

Strong funding and enterprise vision

High cost: ~$5,000/month base with unclear lead-based pricing

Integrates with Watson Orchestrate and other tools

Quality issues: Hallucinations, vague targeting, weak personalization

Visionary messaging: Leading the "digital workforce" narrative

Public backlash: Exaggerated claims and UX frustration

Customer stories

  • KMS Healthcare: AI booked meetings after initial skepticism

  • Anonymous client: Reactivated "hundreds of thousands" of dormant leads

Note: Most 11x.ai case studies are anecdotal, lacking published ROI benchmarks.

Topo.io Overview (2025)

Topo.io, a YC W24 startup, delivers AI SDR agents that embed into your GTM playbook. Topo helps sales teams execute precise, strategic outreach at scale without sacrificing control.

It has earned a G2 rating of 4.9★ and ranked #2 for usability in its category.

Strengths

Weaknesses

Custom signals tailored to your industry, like competitor activity, hiring trends, job changes, and social engagement

Phone Outreach Unavailable

Multichannel Outreach (Email + LinkedIn)

Best Suited for SMB & Mid-Market

Customized Agents : Trained on your ICP and your playbook)

One-Month Implementation Period

Developed and run by ex outbound leaders

No Self-Serve Signup Yet

Customer Results

  • Foodpanda: 5× increase in meetings vs other AI SDR tools

  • LinkUp: 68 meetings in their first 3 months (case study available)

  • Malibou: Tripled meetings with cold calling Integration

Customer Sentiment (2025)

11x.ai has earned attention for its bold vision and voice capabilities, but user feedback flags concerns with hallucinations, lack of control, and exaggerated claims. Its pricing and complexity are also barriers for non-enterprise teams.

Topo, by contrast, is loved for its reliable execution, GTM alignment, and human-guided onboarding. It’s built for sales teams—offering better ROI clarity, smoother implementation, and precision targeting.


Topo.io

11x.ai

Ratings

4.9★ (G2)

2.3★ (Trustpilot, G2)

Common Criticism

Requires support during setup

Hallucinations, spray-and-pray messaging, unclear targeting

Feature Comparison: Topo vs 11x.ai (2025)


Topo.io

11x.ai

Lead Generation

Based on aggregated data sources and live research agent

Internal database + 17 signal sources

Personalization

AI snippets: prompt agents to search and add relevant context

RAG-based (fully AI-generated), mixed accuracy

Deliverability

Done-for-you professional email infrastructure

Sends via user inbox (5× volume claim)

Consulting

Dedicated strategists (ex-HubSpot, Aircall), playbook and ICP reviews

Autonomous onboarding only

Channels

Email + LinkedIn

Email + LinkedIn + Voice

Final Verdict: Why Topo Wins: Why Topo Wins

For B2B teams focused on performance, predictability, and sales results—not marketing buzz—Topo.io is the clear winner.

11x.ai offers an ambitious and expansive vision, but the platform suffers from quality control issues, unclear pricing, and a lack of GTM alignment. For most growth-stage sales teams, it's more promise than practicality.

Choose Topo.io if you want:

  • Predictable, high-performing AI SDR outcomes

  • Strategic setup support and multichannel outreach

  • A platform designed by sales operators for modern sales teams

Choose 11x.ai if you need:

  • A full-stack AI workforce, including voice calling

  • Enterprise-grade integrations (e.g. IBM)

  • Experimental AI automation with a big vision

Topo.io gives you the control, clarity, and confidence you need to win in 2025. It’s not just automation—it’s your next unfair advantage.

FAQ: Topo vs 11x.ai

Does 11x.ai support cold calling?

Yes. Unlike most AI SDR platforms, 11x includes a voice outreach feature. However, user reviews cite issues with voice accuracy, targeting, and message control.

What’s the main criticism of 11x.ai?

Users commonly report hallucinations, vague outreach, and exaggerated marketing claims. It’s seen as visionary—but not reliable enough yet for consistent SDR performance.

Do either platforms offer a free trial?

No. Neither Topo.io nor 11x.ai currently offers a free trial.

What makes Topo better for sales teams?

It’s purpose-built. Topo agents are trained on your ICP and playbook, use multichannel outreach, and are paired with human strategy—so you don’t sacrifice precision for speed.

Pierre Dondin
Pierre Dondin

Growth lead at Topo

Let's try Topo

Stop Trusting "Magic". Start Owning Your Outbound.

Topo gives you precise targeting, unique signals, and expert-built strategies to nail timing, messaging, and delivery.

Multidimensional signals

Human Strategy + AI Execution  

All-in-one outbound machine

Built by sales, for the sales

Stop Trusting "Magic". Start Owning Your Outbound.

Topo gives you precise targeting, unique signals, and expert-built strategies to nail timing, messaging, and delivery.

Multidimensional signals

Human Strategy + AI Execution

All-in-one outbound machine

Built by sales, for the sales

Stop Trusting "Magic". Start Owning Your Outbound.

Topo gives you precise targeting, unique signals, and expert-built strategies to nail timing, messaging, and delivery.

Multidimensional signals

Human Strategy + AI Execution  

All-in-one outbound machine

Built by sales, for the sales